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Radio Diary

A comprehensive study by BBC Pakistan on the radio listening habits of Karachites Pakistan currently has over a 100 FM radio stations across the country. With such a healthy number of radio stations, the irony...

Q&A: CEO – Hum Network, Duraid Qureshi on PTV becoming redundant

As originally published in Synergyzer Annual 2019 Duraid Qureshi, CEO - Hum Network, and Secretary General, PBA on PTV becoming redundant in today's age, along with highlighting persisting issues that broadcasters are facing from the...

Pakistan Idol

The Most Awaited Show of Pakistan After hitting the screen in more than 100 countries, the Idol show has now come to Pakistan. The 50th addition to the adaptation series called Idols format and based...

URDU1: Trendsetting Television

Fawad Iqbal Qureshi, Head of Marketing Sales and Research - Horizon Media talks about Urdu1 and the channel’s plan for the industry.   Synergyzer: What ventures are a part of Alliance Media FZ-LLC? Fawad Qureshi: Our current...

Pakistan’s Television Evolution

Omair Khan, Director Sales & Marketing – Dunya TV, talks about the television evolution and ethical practices that need to be introduced in the electronic medium Synergyzer: Give a brief overview of the company that owns...
ARY

Q&A: Shehzad Hassan Khan talks about ARY, New Media & Expectations from Karachi Kings...

As originally published in Synergyzer Issue 5, 2017 - 'The Show Must Go On' How does ARY Digital Network cater to almost all kinds of audience demographics in Pakistan? ARY Digital Network caters to a diverse...

FOSTERING CREATIVE RADIO

Tony Hertz, international Creative Director for 14 years at McCann-Erikson and internationally acclaimed radio writer, director and teacher who has done award winning stints in at least 3 continents is known around the globe...
Radio: The Resilient Medium

Radio: The Resilient Medium

SYNERGYZER: Could you tell us briefly about the radio landscape in Pakistan post-2002 and when Hot FM 105 was established? SYED ZULFIQAR ALI SHAH: In 2002, PEMRA began auctioning licenses to radio stations as well...

Mobilizing Airwaves

By Noor Ul Ain Hanif  with Hiba Moeen Over the years, radio has played a pivotal role in rapidly bringing a wide range of international and local news over the airwaves. In the meanwhile, it...

Executive Doodle – Globetrotting Travel Alchemist

Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...

Tower Sports Secures Satellite Rights for ICC Cricket Events in Pakistan...

In a ground-breaking move set to redefine cricket broadcasting in Pakistan, Tower Sports, under the umbrella of HUM Network Limited (HNL), has secured the...

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