Digital

Pakistan’s IT Nexus

Jehan Ara, President,(P@SHA) – Pakistan Software Houses Association Synergyzer: Tell us about PASHA-Pakistan Software Houses Association for IT & ITES and its main objectives. How does the PASHA ICT award initiative help our IT industry? Jehan Ara: Registered...

Ali Raza Merchant Discusses How Digital Screens Continue To Disrupt Technology

With the advent of COVID-19, humanity has been challenged to levels that are unprecedented. The dominance of screens in our lives is a major reminder of how we have embraced isolation and physical distancing...

FACEBOOK TIMELINE: A MARKETER’S DREAM OR NIGHTMARE?

As originally published in Synergyzer Issue 6 – 2012 By Ali Alvi & Saira  As the social media website ages and finds more and more competition around itself, it’s necessary for Facebook to keep presenting its...

Q&A: Hon. Dato’ Sheikh Jamal talks about launching Mr. MUFE in Pakistan

Hon. Dato’ Sheikh Jamal, Chairman & Founder Mr. MUFE (Worldwide) talks about bringing Pakistan’s very own digital entertainment platform to the country’s audience and the power of local thinking. Synergyzer: Congratulations in bringing Pakistan’s first...

Digital Media Is What Make Us Tick

By Syed M. Ayaz Over the last few decades, the frequency of accessing and sharing information has grown immensely. Today, the term Global Village undoubtedly refers to the impact of internet on the world and...

Wali Tirmizi Writes About Teeli in the Digital Space

As originally published in Synergyzer Issue 2, 2019 Wali Tirmizi writes about Teeli, the digital entertainment company that launched itself into the digital space with their humorous video 'Darzi ki Marzi'. Associated with the Dawn...

JOVAGO: CHECKING IN!

Nadine Malik Almani, Country Manager for Jovago Pakistan speaks to Synergyzer about tourism in Pakistan and how Jovago plans to facilitate the hotel-traveler gap.   Synergyzer: Please give details about Jovago. Nadine Malik: Jovago.pk is an...

Q&A: Director Public Affairs & Comms Coke Pakistan Talks About Coke Studio’s Role in...

As originally published in Synergyzer Issue 3 – 2016: 'Actifying Generation Y' Fahad Qadir, Director Public Affairs & Comms Coke Pakistan Coke Studio has brought about an exponential change in the Pakistani music industry, yet it...

Synergyzer: Documenting the Year 2019 for our Print and Digital

As the year comes to an end for Synergyzer too, we decided to highlight some of the articles you should definitely read and be more enlightened as you enter 2020. Truth in Numbers: 1+1...

Executive Doodle – Globetrotting Travel Alchemist

Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...

Tower Sports Secures Satellite Rights for ICC Cricket Events in Pakistan...

In a ground-breaking move set to redefine cricket broadcasting in Pakistan, Tower Sports, under the umbrella of HUM Network Limited (HNL), has secured the...

PSO | Women’s Day 2024