Synergyzer: Documenting the Year 2019 for our Print and Digital

As the year comes to an end for Synergyzer too, we decided to highlight some of the articles you should definitely read and be...
tiktok

Is TikTok Taking Over Social Media in Pakistan?

Tiktok has become the most downloaded social media application of Pakistan according to US-based Intelligence firm Sensor Tower. The Chinese owned social media app...
movember

Movember: ‘Spot the Signs’ Reminding Men to Talk

Movember 'Spot the Signs' is a short film by Movember Foundation, a leading global organization that is committed to bringing a change towards how...

Ford Mustang Mach-E Revealed as the New Breed with Idris Elba and Social Media...

Ford is going electric through the new breed of automobiles, Mustang Mach-E. Not only is the product unique but the advertising technique being used...

Wali Tirmizi Writes About Teeli in the Digital Space

As originally published in Synergyzer Issue 2, 2019 THE TEELI PHILOSOPHY “Nowhere on traditional mainstream media - or frankly, anywhere else – do we see topics...

Chief Marketing and Communication Officer – KE, Fakhar Ahmed on The Importance of Projecting...

As originally published in Synergyzer Annual 2019 With Pakistan’s growing economy and demographic strength, the country is progressing sustainably and is expected to attract a...

JOVAGO: CHECKING IN!

Nadine Malik Almani, Country Manager for Jovago Pakistan speaks to Synergyzer about tourism in Pakistan and how Jovago plans to facilitate the hotel-traveler gap.   Synergyzer:...

Q&A: Director Public Affairs & Comms Coke Pakistan Talks About Coke Studio’s Role in...

As originally published in Synergyzer Issue 3 – 2016: 'Actifying Generation Y' Fahad Qadir, Director Public Affairs & Comms Coke Pakistan Coke Studio has brought about...

Don’t Fear Digital

Our consumer is changing. The oone-sided monologue that conventional advertising offers is evolving into a dialogue based conversation, in which the consumer plays a...

Editor-in-Chief, Ahmed Kapadia on The Great Rate Race

As originally published in Synergyzer Annual 2019 There’s a free market and then there’s a Pakistani version of the free market. The latter is a...