Rewarding Journey Miles
Farhan Ahmed, Head of Business and Corporate Communications – Corporate Affairs Department, Standard Chartered Bank, talks about SCB’s newest offering, the WorldMiles Credit Card.
Synergyzer: What are the features of the SCB WorldMiles Credit Card?
Farhan Ahmed: The...
CULTURE VULTURE — The Alchemy of Learning
In a world where there is peace amongst the many nations, where there is no poverty, where no one has to work, where there are no lies, where there are no people being enslaved,...
Pakistani Fashion: Takes Front Stage On Social Media
By Eesha Hussain
Pakistani fashion has come a long way in the last 5 years. From being limited to local magazines and newspapers that would be limited to some fraction of the urban population of Pakistan;...
JOVAGO: CHECKING IN!
Nadine Malik Almani, Country Manager for Jovago Pakistan speaks to Synergyzer about tourism in Pakistan and how Jovago plans to facilitate the hotel-traveler gap.
Synergyzer: Please give details about Jovago.
Nadine Malik: Jovago.pk is an...
Opinions of A Seasoned Hotelier
Jan Verduyn, GM – Karachi Marriott Hotel, emphasizes the importance of a well-developed tourism infrastructure for the survival of hospitality and travel businesses in Pakistan.
Synergyzer: Give us some details about yourself and your career.
Jan...
Changes in Beauty Industry during the COVID-19 Pandemic- Syeda Hamana Gull
When Aldous Huxley wrote the essay, “The Beauty Industry”, in times of the Great Depression of 1930’s, the case he established on a lighter note was, the beauty industry will never see a downfall.
Before...
Q&A: Country Manager, OLX Pakistan on The Conception & Growth of OLX in Pakistan
As originally published in Synergyzer Issue 2 – Annual 2017 - 'Abracadabra'
What is the background behind the conception of OLX?
OLX was founded in Argentina in 2006. In 2010 it was acquired by Naspers, a...
Time For Pakistani Fashion Industry To Step Up
is fashion design an art? YES
Can Fashion Design as an art form be a successful business? YES
Does one need formal training in the art of fashion? YES
Does one need to be naturally talented? YES
It sounds easy. And obvious....
Vatika’s Message: Be Effective, Less is More
When brands execute objective-driven marketing campaigns, more often than not it is associated with the use of high budgets. It is important to focus on impact. At times reach is misinterpreted as impact. Sure...
Executive Doodle – Globetrotting Travel Alchemist
Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...
Tower Sports Secures Satellite Rights for ICC Cricket Events in Pakistan...
In a ground-breaking move set to redefine cricket broadcasting in Pakistan, Tower Sports, under the umbrella of HUM Network Limited (HNL), has secured the...
