RADIO AUDIENCE MEASUREMENT: WHAT THE CELLULAR APP METHOD IS MISSING?

By Mehdi Raza Radio, as a medium the world over has existed and thrived despite the challenges that came its...

Teeming with Ten

Tahseen Shaukat, in his latest avatar as Country Head for Ten Sports in Pakistan, speaks to Synergyzer on his...

MEDIA-TAINMENT

By Sameera Ehteram Television is a medium of information and entertainment. Yet there is a prominent leaning curve towards the...

Abb Takk

Abbtakk, an Urdu news channel established in April 2013, is one of Pakistan’s most renowned news channels which is...

8xm Bharam Say

8XM is a relatively new yet thriving music channel with rankings amongst the top 15 channels since January 2014....

The Successful Samaa

The radio industry in Pakistan is one of the most commercially viable and effective mediums of information exchange for...

The Rising Sun Rise FM

Sunrise Radio Network, a project by Dream Team, produces and broadcasts high quality driven media content that transpires a...

Mobilizing Airwaves

By Noor Ul Ain Hanif  with Hiba Moeen Over the years, radio has played a pivotal role in rapidly bringing...

A Devoted Entertainment MAVERICK

Mohammad Jerjees Seja, CEO – ARY Digital Network talks about films and creativity in our TV industry. Synergyzer: Please give an overview...

Editor-in-Chief, Ahmed Kapadia on The Great Rate Race

As originally published in Synergyzer Annual 2019 There’s a free market and then there’s a Pakistani version of the free market. The latter is a...