Actor Omair Rana On Why Artists Need To Be United For Royalty
Omair Rana stresses the importance of artists being a part of guilds and unions to ensure their rights can be met.
Synergyzer: What is the difference in content productions for mainstream television versus digital platforms?
Omair...
Pakistan Idol
The Most Awaited Show of Pakistan
After hitting the screen in more than 100 countries, the Idol show has now come to Pakistan. The 50th addition to the adaptation series called Idols format and based...
Q&A: Athar Qazi, CEO KTN – talks about the dilemma of regional media in...
As originally published in Synergyzer Issue 2, 2019
Athar Qazi, CEO-KTN
Synergyzer: What have the defining factors been for the electronic media industry, particularly TV channels, in the past few years?
Athar Kazi: Mainly, there are four...
JINGLES NOT ALL THE WAY!
There was a time when jingles in TV commercials were the reason why people looked forward to the twice-in-an-hour break during dramas. Those were the days when content was king and ads were played...
DIGI MEDIA: EXPANDING HORIZONS
Zubair Ashraf Khan, Group GM, DiGi Media Company talks about the expansion of the DiGi network and market share growth of cable TV in Pakistan
Synergyzer: Briefly tell us about your company and its...
What is PEMRA Here For?
Written By Qazi Ahmed Mateen
Regulatory bodies are formed by the government to provide facilitation to the stakeholders of an industry and regulate them under the law, provide them guidance, develop the sector, and keep...
Yeh Radio Pakistan Hai – Evolution of Radio In Pakistan
As originally published in Synergyzer Issue 5 – 2013
This was announced at 12 am August 14, 1947, for the first time by the late celebrated broadcaster Mustafa Ali Hamdani, who later became the Director...
Radio Diary
A comprehensive study by BBC Pakistan on the radio listening habits of Karachites
Pakistan currently has over a 100 FM radio stations across the country. With such a healthy number of radio stations, the irony...
URDU1: Trendsetting Television
Fawad Iqbal Qureshi, Head of Marketing Sales and Research - Horizon Media talks about Urdu1 and the channel’s plan for the industry.
Synergyzer: What ventures are a part of Alliance Media FZ-LLC?
Fawad Qureshi: Our current...