scene-behind-the screen

Q&A: Entertainment Channel Heads on PEMRA’s Restriction on Indian Content & Producing Content for...

As originally published in Synergyzer Issue 2 – Annual 2017 - 'Abracadabra' Synergyzer takes opinions from entertainment channel heads about...
voicing it out radio

Q&A: Leaders in Pakistani Radio Industry Talk About Business Challenges & Gauging Real-Time Listenership...

As originally published in Synergyzer Issue 2 – Annual 2017 - 'Abracadabra' Synergyzer takes opinions from leading people in the...

Q&A: Director Public Affairs & Comms Coke Pakistan Talks About Coke Studio’s Role in...

As originally published in Synergyzer Issue 3 – 2016: 'Actifying Generation Y' Fahad Qadir, Director Public Affairs & Comms Coke...

From Traditional TV to Online Streaming Platforms: Giving Customers Control Over Content

As originally published in Synergyzer Issue 2 – 2016 Media Habits are evolving with the fast-changing developments in the digital...
kundaz media

KUNDANZ MEDIA GROUP: Revolutionizing Cable in Pakistan

As originally published in Synergyzer Issue 2 – 2016 Kundanz Media Group was established in the Year 2004 and is...

FOSTERING CREATIVE RADIO

Tony Hertz, international Creative Director for 14 years at McCann-Erikson and internationally acclaimed radio writer, director and teacher who...

DIGI MEDIA: EXPANDING HORIZONS

Zubair Ashraf Khan, Group GM, DiGi Media Company talks about the expansion of the DiGi network and market share...

TO TRACK OR NOT TO TRACK

 The Successes and Challenges of Tracking Cable Network TV Channels in Pakistan Advertising on in-house cable channels started in...

RADIO AUDIENCE MEASUREMENT: WHAT THE CELLULAR APP METHOD IS MISSING?

By Mehdi Raza Radio, as a medium the world over has existed and thrived despite the challenges that came its...

Editor-in-Chief, Ahmed Kapadia on The Great Rate Race

As originally published in Synergyzer Annual 2019 There’s a free market and then there’s a Pakistani version of the free market. The latter is a...