Marketing

Relive Now

Relivenow: An Online Mental Health Initiative

As originally published in Synergyzer Issue 4 – 2018 Synergyzer talks to Amna Asif, Founder and CEO – Relivenow, about the inception, goals and journey of the social entrepreneurship startup. What made you start Relivenow? I have...
K-Electric

K-Electric: Setting New Benchmarks for Sustainability

As originally published in Synergyzer Issue 4 – 2018 Sustainability is a recent buzzword describing a way of life that supports itself and its surroundings while preserving existing resources for future consumption. It’s become a...

Branding a Nation through Integration

Brand image building is one of the most important aspects associated with marketing and crucial for the brand’s survival as its true value is judged by the target audience it serves. Similarly, a mature...

THE INDUS HOSPITAL: Hoping to Heal a Nation

As originally published in Synergyzer Issue 3 – 2016 Healthcare in Pakistan is severely neglected and the healthcare solutions provided by the State are at a bare minimum. This leads to private healthcare services filling...
khurram zafar

Q&A: Khurram Zafar Discusses The Importance Of A Venture Capital Fund Exclusively For Pakistan

As originally published in Synergyzer Issue 3|2019 Khurram Zafar, Country Director 47 Ventures What is 47 Ventures? 47 Ventures is the first international venture capital fund that is exclusively focused on Pakistan. Why is there an exclusive fund...

Behold The Gremlin of Ideas

“Have you ever wondered where ideas come from?” “Perhaps there is a mischievous gremlin on top of your head that throws ideas down at you?” “Preposterous!” you shall say in a fake British accent for no...
The Wolves Of Tenacity

The Wolves of Tenacity Part 1 – Establishing the Local Startup Culture

As originally published in Synergyzer Issue 3 – 2018 The Massachusetts Institute of Technology affiliated MIT Enterprise Forum recently established a Pakistan chapter which kickstarted with a Summer Entrepreneurship Bootcamp intended for 16 to 23-year-olds....

GENERATIVE AI: Modern World Lamp & Genie

What if I told you, you just stumbled upon the ultimate designer's dream - a magic lamp with an AI-powered Genie that grants you unlimited wishes? And no, it is not some fairy tale....

The Citizens Foundation For Quality Education

A network of schools being run by professional citizens of Pakistan to counter the growing lack of quality education for the underprivileged A country which is the first Muslim nuclear power of the world, the...

Executive Doodle – Globetrotting Travel Alchemist

Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...

PSO | Women’s Day 2024

Client Name: PSO Campaign Name: Women's Day Agency Name: Synergy Dentsu Production House: Khayal Films Producer: Executive Producer - Sumair Tariq Director: Umair Nasir Ali Creative Director: Ferrukh Syed Concept: Ferrukh...