Q&A: Faizan Laghari on Technopreneurship & His Dislike for Wantrepreneurs
As originally published in Synergyzer Issue 3 – 2018
Faizan Laghari is a serial technopreneur for 16 years and counting. He has served as a speaker, mentor, and judge at many Startup Weekends, Plan9 launchpads,...
MAPPING THE LAND OF THE PURE
The Pakistani economy is evolving and not in a subtle way. The changes are evident; be it through the introduction of 4G, the popularity of car-hailing services such as Careem and Uber, the growth...
COKE STUDIO SEASON 10 – BRINGING BACK THE MUSIC
In times of a country’s downturn, ‘arts’ tend to get severely overlooked. Considered a luxury rather than a necessity, arts have always relied on the support of patrons who promote them. In past eras,...
Q&A: Millicent Clarke, Regional Head of HR, AME, Standard Chartered Bank talks about Diversity,...
As originally published in Synergyzer Issue 2, 2018 - 'A Force Within'
What is the strategic people agenda for AME – Africa & Middle East, and how is it different from other markets?
Our people strategy...
Nokia: Expanding Product Range & Technological Advances
As originally published in Synergyzer Annual 2018
HMD Global, the home of Nokia phones, expanded their range of phones by launching five new devices at the HMD Mobile World Congress 2018. Four new Android smartphones...
The Evolving Ad Production Dynamics in Pakistan & The Role of Millennials
As originally published in Synergyzer Annual 2018
In my 15 odd years of professional life, I have been associated with advertising in Pakistan and UAE, where I worked with Saatchi & Saatchi on P&G. After...
#BeMyGuest 2.0: SHAH RUKH KHAN INVITES YOU TO BE HIS GUEST IN DUBAI
Dubai is a city known for its tourism and Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism) is actively trying to promote it. The purpose of it is to strengthen the connection and...
HUAWEI MATE 10 SERIES: REINVENTING SMARTPHONE PHOTOGRAPHY
Smartphones are a breed of devices that boast of continuous developments: Bigger and more user-friendly screen sizes, infrared scanners for facial recognition which follows the fingerprint scanner technology, barely-there-bezel designs, even flexible touchscreens, faster...
BRAND ELECTIONS: Coming Soon Again
Brand Elections, an idea that was launched in 2010 by Shoaib Qureshy, and now in its third edition, continues to provide a genuine marketing industry barometer for brands as it is built on one...