MEDIA-TAINMENT
By Sameera Ehteram
Television is a medium of information and entertainment. Yet there is a prominent leaning curve towards the influence of sponsors and brands. While surfing through channels there is one thing in common...
Behbud Education System
Behbud Association is a social welfare organization with quite a few umbrella projects under its aegis. These include facilities related to education, health, vocational, environment, rehabilitation, and income generation for women.
The Behbud Education System...
Opinions of A Seasoned Hotelier
Jan Verduyn, GM – Karachi Marriott Hotel, emphasizes the importance of a well-developed tourism infrastructure for the survival of hospitality and travel businesses in Pakistan.
Synergyzer: Give us some details about yourself and your career.
Jan...
MAP CONVENTION: Dancing with Disruption – Reinventing the Modern Organization
In an age where the world is changing rapidly, what can leaders do to equip their organizations?
The Management Association of Pakistan recently organized a Convention addressing the theme “Dancing with Disruption – Reinventing the...
Rewarding Journey Miles
Farhan Ahmed, Head of Business and Corporate Communications – Corporate Affairs Department, Standard Chartered Bank, talks about SCB’s newest offering, the WorldMiles Credit Card.
Synergyzer: What are the features of the SCB WorldMiles Credit Card?
Farhan Ahmed: The...
PAKISTAN IDOL: A Reckoning Force
It’s a common adage that if you really want something, the whole universe conspires and helps you achieve it. When you have nothing to hide and lots to show, destiny gives you unexpected but...
Cinemas and Changing Trends
Our cinema industry, on the rise from warm waters, is certainly changing into a complete entertainment hub for audiences. While it may be the facilitation and extra entertainment avenues and value added services available...
Q&A: COO LEO TV ON THE RISE OF THE ENTERTAINMENT BROADCAST NETWORK
As originally published in Synergyzer Issue 2 – 2016
Kevin Roy, COO LEO TV
Tell us about your professional profile. What made you move to Pakistan and associate yourself with LEO TV since your experience mostly...
MARKETING ADVICE: TAKE A POSITION, NOT JUST A POSITIONING
Ever since the internet invaded our lives, we have seen a new normal evolving. Nowadays, instead of talking we chat, we broadcast our meals on social media before we eat them and our entertainment...
Executive Doodle – Globetrotting Travel Alchemist
Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...
Tower Sports Secures Satellite Rights for ICC Cricket Events in Pakistan...
In a ground-breaking move set to redefine cricket broadcasting in Pakistan, Tower Sports, under the umbrella of HUM Network Limited (HNL), has secured the...
