Dawlance Journey to the Pinnacle
By Fatyma Khan
We hear of many local businesses, but only a few come to become renowned brands. The key to a successful business venture is to capture an unattended market for what you are...
CONNECTING THE DOTS
Olga Arara-Kimani talks to Synergyzer about her illustrious journey to being the Regional Head, Corporate Affairs and Brand & Marketing, Africa & Middle East, Standard Chartered Bank.
Synergyzer: How come you, being an Electrical and...
THE LOVE OF HOME & LIFESTYLE
Design is an essential component of modern life and we all want to be surrounded by beautiful living spaces. Pakistan has a lot to offer in the field of interior design but till now...
ANGUS-IN’ THE NORTH
Sohail Yousuf, CEO - MDS Foods/Hardee’s, divulges in the juicy success story behind bringing the Happy Star and Angus Thickburger to Pakistan.
Synergyzer: What is your educational and professional profile, which equipped you with...
Discovering the new Pakistani Consumer
By Ali Raza Merchant
There is a major shift in consumer spending in the urban retail environment, in recent times. The question that comes to mind is that, where have all these new consumers come...
JOVAGO: CHECKING IN!
Nadine Malik Almani, Country Manager for Jovago Pakistan speaks to Synergyzer about tourism in Pakistan and how Jovago plans to facilitate the hotel-traveler gap.
Synergyzer: Please give details about Jovago.
Nadine Malik: Jovago.pk is an...
Q&A: Country Manager, OLX Pakistan on The Conception & Growth of OLX in Pakistan
As originally published in Synergyzer Issue 2 – Annual 2017 - 'Abracadabra'
What is the background behind the conception of OLX?
OLX was founded in Argentina in 2006. In 2010 it was acquired by Naspers, a...
Opinions of A Seasoned Hotelier
Jan Verduyn, GM – Karachi Marriott Hotel, emphasizes the importance of a well-developed tourism infrastructure for the survival of hospitality and travel businesses in Pakistan.
Synergyzer: Give us some details about yourself and your career.
Jan...
Rewarding Journey Miles
Farhan Ahmed, Head of Business and Corporate Communications – Corporate Affairs Department, Standard Chartered Bank, talks about SCB’s newest offering, the WorldMiles Credit Card.
Synergyzer: What are the features of the SCB WorldMiles Credit Card?
Farhan Ahmed: The...