Amazon Ranks First in The 100 Most Valuable Global Brands
Rank 2019
Brand
Category
Brand value 2019 ($BN)
Brand value change
Rank 2018
1
Retail
315.505
52%
3
2
Technology
309.527
3%
2
3
Technology
309.000
2%
1
4
Technology
251.244
25%
4
5
Payments
177.918
22%
7
6
Technology
158.968
-2%
6
7
Retail
131.246
16%
9
8
Technology
130.862
-27%
5
9
Fast Food
130.368
3%
8
10
Telecom Providers
108.375
2%
10
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