Do Not Read…If You Have No Courage & Still In The Media
As originally published in Synergyzer Annual 2019
I have been a part of the media industry for over 15 years now and I am witnessing the sinking of this ship due to our inefficiencies and...
The Great Rate Race
As originally published in Synergyzer Annual 2019
Pakistan’s powerful media industry is in a state that can be best described as evolutionary. As different stakeholders have put it, the industry is ailing from a number...
Qashif Effendi on Run-Of-The-Mill Advertising
As originally published in Synergyzer Annual 2019
With evolution, one expects improvements. Take advertising in Pakistan for instance. So much technology, cross-border learnings, global alignments and multinational culture; it stands to reason that advertising today...
Media Industry Insider on Battling The Media Demons- Part 1
As originally published in Synergyzer Annual 2019
PART 1
THE BIG PICTURE: ENDING ABUSE OF TAXPAYER MONEY
The current Government came into power with the agenda of eliminating corruption. In line with the mandate of reducing corruption,...
Q&A: External Relations Manager – Shell Pakistan On Shell Tameer Supporting Millennial Entrepreneurs
As originally published in Synergyzer Issue 4 – 2018
Habib Haider, External Relations Manager - Shell Pakistan
What is the ideology behind Shell Tameer? Why use a local title for the global Shell LiveWire program in...
K-Electric: Setting New Benchmarks for Sustainability
As originally published in Synergyzer Issue 4 – 2018
Sustainability is a recent buzzword describing a way of life that supports itself and its surroundings while preserving existing resources for future consumption. It’s become a...
The Grind of Tenacity Part 2 – Why is The Pakistani Startup Ecosystem Not...
As originally published in Synergyzer Issue 4 – 2018
Part 1 featured stories of people who are striving to put Pakistan’s tech entrepreneurship infrastructure in to gear: The most prominent was Dr. Umar Saif, Chairman...
Bykea’s Startup Journey & Future Vision
As originally published in Synergyzer Issue 4 – 2018
Synergyzer talks to the COO of Bykea, Rafiq Malik, about the creation of the startup and its progress since it came out of incubation.
What made you...
Q&A: Director National Incubation Center, Karachi on NIC Karachi’s Role In Pakistan’s Entrepreneurial &...
As originally published in Synergyzer Issue 4 – 2018
Shahjahan Chaudhry, Director - NIC
What is the idea behind National Incubation Centre?
Disruptive innovation is when you do something which is ten times better or costs ten...
Executive Doodle – Globetrotting Travel Alchemist
Pakistan's potential as a global tourism powerhouse is currently drowned in a sea of incompetence and neglect. As the shadows of mismanagement loom large,...
Tower Sports Secures Satellite Rights for ICC Cricket Events in Pakistan...
In a ground-breaking move set to redefine cricket broadcasting in Pakistan, Tower Sports, under the umbrella of HUM Network Limited (HNL), has secured the...
