Pak Suzuki Kicks off “MySuzukiMyStory” Season 2

Pak Suzuki held a Grand Event at Pearl Continental Hotel, Karachi in the presence of Pak Suzuki high officials,...

How Philips Avent is Nurturing Relationships through it’s DVC Campaign

  Relationships do not survive on their own; they need love, care, and support from each other. They grow stronger...

Reviewing Cool New Product Packaging Designs for Beverages

As originally published in Synergyzer Issue 5, 2017 - 'The Show Must Go On' Summer is over but that doesn’t...

CAN PERFUME CHOWK GO GLOBAL?

Perfume Chowk is a cart selling perfumes at the intersection of Gulistan-e-Johar, Karachi. If you’ve traveled through Pakistan you may...

New Stakes: Business Mergers and Acquisitions in Pakistan

We catalogue the major business integrations carried out in Pakistan over the year and what it means for the...
PBS akuh

Q&A: Chairman of PBS for AKUH on Providing Healthcare to The Underprivileged with Zakat...

As originally published in Synergyzer Issue 3 – 2016 Mr. MR Monem, Chairman of The Patients’ Behbud Society for AKUH What...

PAS Awards & The Trends in South Asian Advertising & Marketing

As originally published in Synergyzer Issue 2 – 2016 Pakistan Advertiser’s Society was inaugurated in 1996, with the aim to...
PSL

Looking at PSL From a Brand Advertising Perspective

By Ovais Ilyas As originally published in Synergyzer Issue 2 – 2016 Pakistan Super League was a dream come true for...

How PSL Season 1 Proved Content Is King

As originally published in Synergyzer Issue 2 – 2016 Just five months ago, Domestic Cricket or Club Cricket was considered...

Editor-in-Chief, Ahmed Kapadia on The Great Rate Race

As originally published in Synergyzer Annual 2019 There’s a free market and then there’s a Pakistani version of the free market. The latter is a...