CultureVulture, Imagery, Vulture

THE IRONY OF IMAGERY

That is what Magritte said when talking about his painting, "Ceci n'est pas une pipe.”, French for "This is...
The Art of Brand Placement

The Art of Brand Placement

As originally published in Synergyzer Issue 3 – 2014 Product placement is a USD 25 billion industry globally, according to...

Actifying Generation Y – CSR Initiatives for Youth Development

As originally published in Synergyzer Issue 3 – 2016 Microsoft launched the YouthSpark initiative three years ago to enable computer...

PAKISTAN: The Tale of a Land of Promise

In the 60’s, Pakistan was an Asian Tiger which was more progressive than Korea, Thailand, Vietnam and India. Our...
old habbits chai

The Curious Case of Chai… Can Advertising Do Away With Habits Deep-Rooted in Our...

As originally published in Synergyzer Issue 2 – Annual 2017 - 'Abracadabra' A sore point for tea marketing companies was...

Pursue to Progress

Taher Khan, Chairman, Interflow Group highlights the wonderful opportunity for trade and investment that Pakistan presents to the world. Synergyzer: You...

From the Lens of a Media GURU

Fouad Husain, Managing Director Mindshare Pakistan talks about innovative practices that are necessary for our media industry to grow. Synergyzer: What...

From Traditional TV to Online Streaming Platforms: Giving Customers Control Over Content

As originally published in Synergyzer Issue 2 – 2016 Media Habits are evolving with the fast-changing developments in the digital...
bulls eye

The Bulls Eye Biography: The 15 Year Story

As originally published in Synergyzer Annual 2018 As I write the Bulls Eye story, I find it important to mention...

Brands Shape Opinions and Belief Systems

The evolution of the human race has been going on for thousands of years, yet there is hardly any...

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